Wednesday, October 8, 2014

Standing Out to the Competition

By: Amber Harding

To have success from marketing your business online, focus on standing out from the rest of your competition! Research your competition, know what your up against. You have to show that you are just as good as they are if not better in what you offer. Make sure to always make your website memorable. Have high standards for your company, but always remember to keep things simple not complicated.

The best way to make your website memorable is to make an advertisement that has been thoroughly pieced together. With any advertisement you should always have a process for generating advertisements. These advertisements must be easy to understand and encompass all of the aspects of a strong and creative advertisement.

Introduction - this will show your consumer the idea that your advertisement is trying to get across.

Catch Phrase - this attracts your visitors and leaves them remembering your business. For example: when you think of Subway, you automatically think of their catchphrase "EAT FRESH".

 
  Bulk - this sells your companies services by telling a story that use the K.I.S.S method
(Keep It Short & Simple)  

Conclusion - this summarizes your entire business and what it has to offer.
   

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